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The Cycle

A system that compounds.

We don't just launch and leave. Each phase builds on the last — better targeting, sharper messaging, higher deliverability. The system gets stronger the longer it runs.

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01Consult02Build03Launch04OptimiseSetup CycleEach phase builds on the last.Define your ICPand map the approach.Tools connected,systems configured.Emails go out.Pipeline starts filling.Refine targeting,improve results.
ICPCustomer ProfileENREnrichmentWTFWaterfallSCRScraperSEQSequencesCRMCRMCLAUDEorchestrator

The Infrastructure

Tools connected. System configured.

CRM provisioned. Prospecting tools linked. Email domains configured. Sequences loaded. AI orchestration wired in. Everything connected into one working system.

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What's Included

Strategy and execution. Together.

How we work

01

Define your ICP

We work out who you should be targeting — industries, company sizes, roles. If you already know, we sharpen it. If you don't, we build it with you.

02

Map your go-to-market

Right channels, right message, right sequence for your market. Not a template — a plan built around how your business actually works.

03

Embed AI where it matters

Personalisation at scale, smart enrichment, automated research. Claude handles orchestration so your system runs intelligently.

04

Hand it over properly

Full documentation, screen recordings, live walkthrough. Your team runs it confidently from day one.

What we build

CRM workspace

Provisioned from scratch — pipelines, deal stages, contact fields, automations. Structured for outbound from day one.

Prospecting stack

The right tools for finding and verifying contacts. Databases, scrapers, enrichment, and verification connected.

Email infrastructure

Sending domains set up, DNS configured, inbox rotation and reputation warmed before a single email goes out.

Outreach sequences

Written in your voice, loaded into your sending tool, AI personalisation built in at scale.

Full integration

Every tool connected. Replies sync to CRM. Meetings go to your calendar. One system, fully wired.

The Result

This is what your system looks like running.

Prospects found. Emails composed in your voice. Replies tracked. Meetings in your calendar. This is what we hand over.

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outreach.synthera.io
Prospects
Compose
Dashboard

Sarah Mitchell

Operations Director

Replied

Company

Bridgewell Partners

Domain

bridgewell.co.uk

James HargreavesOpened
Priya SharmaReplied
Tom EastwoodSent

Two Setups

Different markets. Different infrastructure.

B2B Outbound

Targeting other businesses

You sell to companies. We build the stack around industry databases, job title targeting, and B2B enrichment. CRM configured for deal tracking and pipeline management. AI orchestration for personalisation at scale. Inbox rotation and email warming handled before launch.

HubSpotApolloClayProspeoInstantlyClaude

e.g. SaaS firms, agencies, professional services, recruitment

Local Outbound

Targeting local customers

You sell locally. We build the stack around area-based prospecting, Google Maps scraping, local directories, and map data. CRM configured for appointment booking and local outreach. PPC and ICP building included where it fits.

HubSpotGoogle MapsApifyInstantlyClaude

e.g. Trades, clinics, restaurants, local agencies, salons

The Difference

Setting it up yourself vs. having it built.

DIY Setup

Built by Synthera

Weeks spent researching tools, watching tutorials, signing up for free trials.

We pick the right stack for your market. No research needed from you.

Tools set up in isolation. Nothing connected. Manual data entry between them.

Every tool connected end-to-end. Data flows automatically from prospecting to CRM.

Email domains not configured. First campaign lands in spam.

Sending domains set up, DNS configured, reputation warmed before anything sends.

Generic templates copy-pasted from the internet. Sounds like everyone else.

Sequences written in your voice, personalised with AI, and loaded into your sending tool.

No process. No dashboard. No idea what’s working.

Live dashboard. CRM tracking. Calendar integration. One system, fully wired.

Your Timeline

From zero to a working system.

01

Scope

Day 1–3

We learn your business, define your ICP, and map the go-to-market approach together.

02

Build

Week 1–2

CRM provisioned. Tools connected. Domains configured. Sequences written. AI wired in.

03

Test

Week 2

Deliverability checked. Integrations tested. Everything verified end-to-end.

04

Hand-off

End of Wk 2

Full walkthrough. Documentation. Training. System is yours to run.

After hand-off: run it yourself, or ask us to manage it ongoing.

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We pick what fits your business. Not what's trendy.

FAQ

Common questions.

Ready to get your outbound system built?

Tell us who you want to reach and we'll scope the infrastructure within 24 hours.

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No obligation. We respond within 24 hours.